PROENZA SCHOULER: SPRING 2021 COLLECTION ART BOOK IN COLLABORATION WITH DANIEL SHEA

The Personal is the Fashion

By Balthzar Malevolent

PROENZA SCHOULER: SPRING 2021 COLLECTION ART BOOK IN COLLABORATION WITH DANIEL SHEA

In a podcast during New York Fashion Week Spring 2021 season Lazaro Hernandez and Jack McCollough of Proenza Schouler stated that they had been sketching the collection from scratch at their upstate New York house without the aid of the thorough research they normally designed with. This was the duos first season since showing their thesis collection in 2002 subsequent first runway show for fall 2003 that the dup did not do a formal fashion show.

Now, nearly two months later, the duo has just released their spring 2021 collection with an art book in collaboration with the artist and photographer Daniel Shea that juxtapose looks from spring with still shots of evocative images of New York City from the Empire State building skyline to the super condos views of Billionaire’s Row on West 57th Street. 

The images in the printed book conjured a celebration of New York City and its drive and spirit that gave rise to this sharp and focused collection of long and lean shapes of sumptuous clothes – clothes that may be the next set of the basic wardrobe – in more monochrome colors of white, light pink, mustard, ice blue, deep orange and light green with an intermissions of prints and tie dye fabrics. Shea’s pictures of the changing pattern of urbanization in cities captured unique moments of his personal observations of the city amidst turbulences of the pandemic. 

This spring collection not only felt more personal in the ways that the idea for them did not originate from high brown art concepts as in many of Proenza Schouler’s past seasons, more personal in simplifying their silhouettes and more personal in the way they try to connect with their customers directly with the garments. Perhaps that is the reason why this is a powerful collection for the duo because they let go of the needs to justify their clothes with art references that somehow legitimize their work. Free from this burden, the clothes are like a breath of fresh air, perhaps spring-time fresh air. 

Proenza Schouler Spring 2021 Art Book
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