PRADA MISTAKENLY OFFERS 99% OFF IN SALE

Nearly every product was discounted.

By Balthzar Malevolent

PRADA MISTAKENLY OFFERS 99% OFF IN SALE

Prada has recently experienced an unusual mishap. In what appears to have lasted for several hours, the Italian luxury house mistakenly enabled a sale that gave customers a 99 percent discount.

The accident happened on Prada Japan’s website, where nearly every product displayed a price that was slashed by 99 percent. Shoppers reportedly saw many of Prada’s signature pieces, like its nylon backpacks, bucket hats, jackets and even sneakers, fall into a price range of ¥583 – ¥2,255 JPY (approximately $5 – $21 USD). Sources claim that the sale started on November 10 at midnight, and the prices were only corrected on November 11 at 4 p.m. JST. There has yet to be any public statements from Prada’s side — just reports suggesting all orders that were made during Prada Japan’s mishap have been getting canceled.

Prada ad campaign.
No results

Shop now